Thursday, May 2, 2024
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Movie studios and cinema chains experiment to sell tickets

People just aren’t buying movie tickets like they used to. That’s why some movie houses have been trying to “enhance” the cinema experience. From dine-in theaters to new 4-D theatre seats that shake, rattle and roll, studios and cinema chains are experimenting with ways to get people back in the multiplex. Conor Knighton reports. Source

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