How top brewers are responding to decreasing beer sales

Anheuser Busch has something new on tap for the Super Bowl: an ad for their new hard seltzer, as the company tries to cater to Americans’ changing tastes. Along with major holidays, Super Bowl Sunday is among the biggest beer-drinking days of the year. But after more than five years of declining sales for traditional lagers, top brewers are looking beyond beer. Janet Shamlian reports on how beer manufacturers are keeping up with public trends. Source